Just got back in from the Big Apple late last night, and what a great vacation away! It snowed on our last day — not enough to be a weather problem — but enough to enjoy all the winter and holiday spirit New York City has to offer this time of the year.
I’ll have some pictures in the December issue of Seductive Selling (http://www.kingofcopy.com/ssnl )
Anyway, here’s a business idea that’s been developed recently. It probably isn’t going to make the owner a fortune, but it will probably teach them a lot, lead them to a few new opportunities they didn’t know about before, and… serve their customers in a very, uh… “unique” way.
And frankly, it’s a service you can develop and promote in your own town, regardless of where you live, and one that ANYONE in New York City or any other big city — whether you’re a tourist OR a native — can use.
It’s called the SatLav, and it’s based on SatNav, or “satellite navigation” — which is basically the backbone of how GPS systems work. The SatLav is a toilet-finding service for cell phone users, and it’s now available in one of the more crowded sections of London.
All you need to do is text the word “toilet” to the SatLav folks, and you’ll get a message right back telling you the location of the closest toilet in your area. At only 50 cents a poop, sorry, I mean “pop” — it’s only 50 cents a pop for each request you make — it’s a great value.
You can probably set up a system like this to find anything: Mexican food, margaritas, fish and chips, pay telephones, off-track betting stores… the list is endless. And of course, you can then get sponsorships for top placement or first position in your listing, and I’m sure once you take the plunge, LOADS of other ideas would come up that would make sense to offer. Besides, your marketplace will tell you what they want, if you ask them.
Up next: where to find the toilet paper, a equally valuable service, no?
Now go sell something, Craig Garber
P.S. FREE Teleseminar SOLD OUT! There are NO more lines left for tomorrow’s “How To Make 2008 Your Best Year Ever” Teleseminar! If you want to try and get in, go to http://www.kingofcopy.com/120407 and register, and then hope someone else doesn’t show up so you can get in on their spot. This is very likely to be the MOST important 90 minutes of time you’ve invested in yourself during the entire year, so don’t miss it.
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