Tag: marketing differential

  • Marketplace Positioning: How to create your own unique differential

    Marketplace Positioning: How to create your own unique differential

    First, some administrative things: Sorry my updates haven’t been very frequent.  if you’ve been with me for a while, then you know his is actually quite unusual for me. The truth is, I’m just VERY busy.  I have a few copywriting projects I’m working on… a couple of nice outside new business projects… and believe…

  • This is your FINAL CHANCE

    Tomorrow is your FINAL CHANCE to get your hands on this month’s issue of Seductive Selling — and now it’s FREE! Here’s what’s inside: * Five pages of live marketing examples! * $25,557 in blown advertising and how to make sure this doesn’t happen to you! * One of the worst ads I’ve ever seen,…