Mindblown: a blog about philosophy.
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New Offbeat Ads just posted, plus pre-video launch Q & A
Quickie today: I just posted up a dozen new Offbeat Ads, and many of them are very interesting — including the infamous Pet Monkey ad, and the scandalous Nembutal ad — so check ’em out. Also, I’m getting ready to post up another Q & A video soon, so if you have any questions you…
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Copywriting Tips: 2 Ways to bond with your customers and clients: Which one of them works best for you?
I haven’t forgotten about you — just incredibly busy here. But let’s see what we can come up with today, before we sail into the weekend. There are two ways you can bond with your buyers: by Category, or by Likeness. Here’s the difference. When you bond with someone based on Category, you’re looking at…
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Free Report now available on iTunes or kindle: The 7 Biggest Mistakes Entrepreneurs Make, And How To Avoid Making Them
If you read books on iTunes or on kindle or on any other reading device, then listen up. A Special Report I put together had just been released on both of those platforms. It’s called “The 7 Biggest Mistakes Entrepreneurs Make, And How To Avoid Making Them,” and you can find it here: On…
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How To Start A Conversation With Your Buyers: Opening up a sales letter
Hey, before we get into today’s tip, I just want to catch up on something we talked about last week. We talked about what an abysmal job LA Fitness was doing, at generating leads: You can click on this ad to see the original post: Anyway, clearly… no one at LA Fitness is reading this…
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Readability statistics and how to use them to sell more
I’m not a particularly big fan of Microsoft Word. It’s quirky on Mac, at best… and if you’re using any kind of graphics at all — good luck. It’s the only software I know where you can stick a jpg file on the bottom of page 1, and then try and move it over an…
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Lead Generation Case Study: L.A. Fitness – Epic FAIL!
The other day I was walking out of the gym, when I saw a scruffy looking white board punched up with scribbles, that caught my eye. What was jotted down on this whiteboard, was nothing shy of astounding. Here it is: Before we go through this, let’s think this through here… A successful marketing campaign…
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Live Q & A Video – Top 5 Ways To Position Your Business:
This week’s Q & A Video is now posted up here: Some of the questions answered include: What are the Top 5 Ways To Position Your Business… What to do when you don’t have a lot of case studies to show… How to handle leads from CraigsList… and more Make sure you send in your…
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How To Increase Your Prices: 39.4% boost in average sales price
I’m a bit of a sneaker hound. Nowhere near the way I used to be when I was younger, but I still typically have 3-4 pairs I rotate through during the week. I coordinate my sneakers with whatever shorts and t-shirt I’m wearing to the gym that day. (This is my brush with fashion, by…
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How to increase sales without spending one thin dime on advertising:
Hey, before we get started… don’t forget to send in some questions for the next Q & A video that’ll be posted later on this week. O.K., so here’s a simple strategy to use, that will increase your sales. It comes straight out of my book, from Chapter 12, and it has to do with…
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New Q & A Live Video: How To Make Good Offers To Your Buyers
In today’s Video: How many choices to offer your buyers… How to get started and stop “waiting” for something to happen, and… What to say to your prospects, to get them to become customers (and… what NOT to say!) Send your questions in here, for next time. Now go sell something, Craig Garber P.S. ON…
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New Offbeat Ads Posted
Just posted up a bunch of new Offbeat Ads Check ’em out here New Q & A Video comes out tomorrow – send your questions in here… and have a great day. Now go sell something, Craig Garber P.S. ON SALE: How To Make Maximum Money With Minimum Customers – LIFETIME Guarantee Included 30-Day Cash-Flow Surge…
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How to get more business from your existing customers:
Tomorrow I’ll be posting this week’s Q & A Video. Send your questions to me here, and check out prior episodes here Today I want to share a good idea with you, that’s easy to implement. But first, tell me if this sounds familiar: I own life insurance with two different companies — never once,…
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Live Q & A Video Just Posted: How to filter out lists to get good quality leads, and more…
Today’s DAY 3 of the 50% Off Labor Day Sale — for more info check out yesterday’s blog post. Also, this weeks’s Q & A video has now been posted below: On today’s video, we’ll cover: 1. Advantages to writing a book… 2. How to filter out lists to get good quality leads… 3. And…
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50% Off Sale – Day 2 — and where to send in questions for tomorrow’s video:
If you have any marketing or copywriting questions you want answered, submit them here today, because I’ll be releasing this week’s Q & A Video, tomorrow. Through Saturday or while supplies last, you can get your hands on the following items, for 50% Off: First, the one in limited supply: My Ad Writing Customer-Getting Workshop, which…
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Copywriting tip: How (and why) you need to sell
Hope your weekend went well. I took some much-needed time off and got to relax — I sure hope you got to do the same thing. Before we get into today’s tip… you should know i’ll be running a Labor Day sale starting this afternoon at 3:30 pm, and running through the weekend. Almost everything…
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More offbeat ads just posted:
Lazy Friday before a holiday weekend, so nothing too heavy today. Check out the new Offbeat Ads I just posted and have a good weekend. Next week I’m going to have a nice little sale on some of my products, so pay close attention on Tuesday. I’ve already put my book on sale in case…
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New Q & A Video Posted – How To Put A Squeeze Page Together, 2 More Questions answered:
Just posted a new Q & A Video and you can see it right here: Send your questions in for next week’s episode, right here Today I answer the following 3 questions: How to put a squeeze page together… How long should it take to write a sales letter? And… Should I become an entrepreneur,…
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Copywriting Tips: 2 Ways to solve BIG marketing problems
When you’re writing a promotion… nothing should be “accidental.” Sure, you might accidentally stumble across an idea that’s really smart or quite profitable. But ultimately… everything you write and present to your buyers, should be deliberate, and it should be purposeful. It’s no different than having surgery. A doctor doesn’t make a cut, or move…
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2 Ways To Come Up With Your “Big Idea”
How to create “the big idea” for your product or service: No matter what you’re selling, you’re going to continue struggling, if you’re not offering up “a big idea.” Meaning, something that makes you different, or positions you differently than anyone else. Some people call this a USP (Unique Selling Proposition), but your buyers don’t…
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Really cool Free resource:
I don’t recommend too many tools, because most of them are over-hyped. But over the last 7 months, I’ve been using something called Dropbox, and it’s absolutely outstanding — and, it’s also ZERO cost. What Dropbox does that’s so cool… is it syncs files between computers, and basically acts a an “instant file storage” for you, offline, which…
Got any book recommendations?