Mindblown: a blog about philosophy.

  • How to attract more customers: NO cold-calling, NO prospecting, NO hard-selling?

    Seriously. Today’s the big launch day. Gravitational Marketing, the new book by my friends Jimmy Vee and Travis Miller, is not only an excellent read, it’s got a ton of low cost, highly effective yet easy to implement technique for attracting a steady stream of customers. I’m actually one of the experts featured in the…

  • Monday Sucks, here are three ways to escape:

    Let’s face it, Monday’s suck, especially if you’ve had a great weekend immediately before. So today’s message is going to be short, sweet, and heartwarming — bringing you lots of education with a very entertaining bent. First, a number of people had lots of kind words for my son when they saw this article about…

  • A great story, just in time for Easter.

    Short and sweet today, but VERY important: My younger son Casey was recently the subject of an inspiring article in our local Tampa paper. If you’d like to check it out, you can find it right here: http://url-ok.com/946157 If you like the article, make sure you get a copy of this month’s Seductive Selling Newsletter,…

  • FREE Gift for all my subscribers, again — no catch at all.

    I recently posted a new interview to my site. It’s called “Unspoken Million-Dollar Marketing Secrets For Entrepreneurs!” and you can check it out right here: http://www.kingofcopy.com/media/interview There’s no charge for this — my gift to you because you are a subscriber of mine. The man interviewing me has made more money than most people could…

  • What people do in the shower:

    Most people take a shower the same way they drive to work in the morning: on autopilot. Taking a shower is one of those necessary things you have to do — but it’s so easy there really isn’t any brain-power involved, right? Maybe not. See, high-end faucet maker Grohe has apparently done a study on…

  • Why most (good) writers are critically handicapped

    The problem with good writing is that the intensity and effectiveness of it is usually based on the intensity and effectiveness of the emotions you’re able to show your readers. And this doesn’t just apply to copywriters, it applies to everyone who writes. Reality is, you just can’t express nearly as much emotion in print,…

  • Four Gifts From Me, absolutely NO catch at all.

    About a week ago, I posted this notice, and since there was such an incredible response, I wanted to make open it up one more time for those folks who missed out thefirst time around. These are probably gifts you’ll want to share with your friends, so feel free to forward this email. Before I…

  • Her Sweaty Curls In The Palm Of My Hand

    My daughter and one of my sons both have birthdays in March. Here’s a piece I wrote a couple of years ago that’s one of my favorites, about my daughter. Let me know what you think of it: I love putting my daughter to bed. It’s one of the few times I can disconnect and…

  • Elliott Spitzer Marketing Lessons 101

    In addition to being one of the costliest and most damaging political falls from grace in the history of New York politics, the news about Elliott Spitzer contains tons of marketing and business lessons as well, so let’s dig in, right now: One. Spitzer’s entire platform was built on “ethics.” He chased down lots of…

  • Last day to take advantage of the free open telephone workshop March 20th

    Final notice on this: I’m out of town at the publishing business conference and expo up here in New York City, where it’s been pretty darn windy and cold. Today’s the last day you can qualify to participate on the free open telephone workshop I’ll be hosting on Thursday night, March 20th at 7pm Eastern…

  • Compliance: The fastest road to Palookaville — a one-way ticket to nowhere.

    Check this out, it’s a true story. A while ago I met with a doctor — a plastic surgeon. The meeting had nothing to do with business, or with plastic surgery. It was a completely off-topic meeting between acquaintances. Frankly, this guy was brilliant, and I don’t say that about a lot of people. Not…

  • This sweet, tasty promise makes your deal come true.

    At the heart of every great sales letter is a great offer. And at the heart of every great offer, is a sweet tasty promise your prospect believes you can deliver on. Without an offer, you sell nothing. This is why most business cards are absolutely worthless — they give you a phone number, a…

  • How to engineer your own biggest break ever: a true story.

    Yesterday I interviewed Steven Pressfield, for my April Audio Success CD Interview of the month. Steve’s the best-selling author of the book The War Of Art, and this was one of the best interviews I’ve ever done. He’s a great guy with a number of very incisive and genuine messages. We had a very candid…

  • Whatever happened to…?

    So I was rummaging through my drawers (no, not the ones under my pants, the ones under my desk) the other day and I stumbled across an article called “Top 10 Marketing And Advertising Ideas In 2006.” Let’s take a look at a few of them, and see if they actually were “top” ideas. Ready?…

  • Have a baby, get paid. Have twins, get a bonus.

    Check this out: People magazine’s about to pay Jennifer Lopez and Mark Anthony somewhere between $4 and $6 Million bucks, for the exclusive right to the first photos of their newborn twins. That’s more money than some of J-Lo’s lesser performing movies have brought in — holy momma! But what about ROI — do you…

  • FREE Workshop here in Tampa, this Thursday

    I’ll be hosting a fre.e workshop at the Centre Club on March 6th from 4:30 to 6:30 pm, called “Double Your Business And Triple Your Prof-its In 90 Days” and you can register for it right here:http://www.kingofcopy.com/tampa This is not a social hour, it’s an opportunity for you to discover how to overcome the entrepreneur…

  • Four Gifts From Me, absolutely NO catch at all.

    Today I’ve Got A Bunch Of Gifts For You! These are probably gifts you’ll want to share with your friends, so feel free to forward this email. Before I get to the gifts, let me introduce you to a couple of guys I think you should know. I’m actually featured in their upcoming book, which…

  • Final day to get this free trial issue:

    Less than a dozen hours to get your hands on this month’s Seductive Selling Newsletter. In addition to getting a free 30-day test-drive of the newsletter itself, you’ll also receive 15 bonus gifts, all of them valuable — no “fluff” or “bulk” just for “bulk’s” sake. I’m all about content, and I always over-deliver. Here’s…

  • When Is A Doctor… NOT A Doctor? And why the big drug companies suck.

    If you are one of the millions of people here in America who foolishly believe the big drug companies are interested in curing sicknesses and “healing” the public, dream on. Their vested interest is in addicting you to pharmaceuticals, to perpetuate a stream of income into their pockets until you are dead. In fact, my…

  • Have you signed up to be on tonight’s Free call?

    This is your last chance to sign up for tonight’s free teleseminar. If you have signed up for this call then you will be receiving instructions to download your handout later today, which you will need for the call. Listen, here’s the reality of life: when you take a plane flight, if you are carrying…

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