Mindblown: a blog about philosophy.

  • Q & A: Do you ever take apprentices… What's wrong with my marketing?

    I want to answer some questions that have been sent in for my Ask Me, Baby videos. I’m out of the office so I don’t have the ability to make a video today, but this’ll still be good. First question comes from Joanna Beresford: “Just found your site yesterday, wow, double awesome!! Do you ever…

  • Only 3 Days Left to get included in this – 9 marketing examples now yours:

    With your permission, I’d like to send you, free of charge, my offline Seductive Selling newsletter. Why am I doing this? The answer is simple: it is my “silent salesman.” It does a far better job selling me than I could ever do on my own. And now I want you to test-drive it, free.…

  • All Mastermind Group Applications Due By Friday (2 more days)

    Just a quick reminder that Friday of this week is the last day to submit your application to my Mastermind Group. Our next meeting will be here in Tampa on Thursday and Friday, June 11th and 12th Applications are right here: http://www.kingofcopy.com/maverickmarketer/mastermindapp.pdf And in case you missed it, here’s a great story I heard last…

  • What you want? Baby I got it. What you need? Don't matter…

    With little exception, no one “needs” any of the crap you or me or anyone else is selling. I don’t need the next pair of Nike’s I’m going to buy this week, I want them. In fact, I could just as easy spend one-fourth and get a pair of old Chuck Connors Converse trainers, but…

  • Semper Fi (always faithful)

    I was watching a rerun of “Full Metal Jacket” on cable this weekend, and one of the things I that struck me, which I’d never considered before, is why the military is so effective. It’s because they do everything with a sense of urgency. Soldiers don’t just slowly wake up in the morning and rub…

  • Q & A: How come my website's not making any money?

    This week’s “Ask Me, Baby!” video is ready. We’ll cover a couple of questions, including: * How come my website’s not making any cashola? And… * How do I get my prospect’s attention using e-mail? Check it out here at http://www.kingofcopy.com/videos And have a great weekend. Now go sell something, Craig P.S. Check out LIVE…

  • Mastermind Q & A Call Follow Up: Here's a GREAT Story

    I have a great story for you. There was a guy from North Carolina who attended my Ad Writing Workshop in January named Greg Poff. Greg was a quiet silver-haired fellow who sat right next to me at the front of the table on my immediate right. And I have no idea if “silver-haired” is…

  • You have been outbid.

    I think e-bay is one of the most brilliant ideas ever developed. And I know they do lots of testing on their marketing, which is one of the reasons why they continuously come up with new ways of promoting themselves to their users, and how they get you to buy more and more. Now don’t…

  • The right way… and the wrong way… to make them buy from YOU!

    To make your advertising effective, you must, somehow or some way, outdo or outbid the next guy. You must have some kinds of leverage that makes buying from YOU seem like a better deal than buying from your competition. You’ve got to have a better guarantee… or better service or faster delivery or more appealing…

  • Automatic Pimpin' now re-released with special bonuses:

    Gonna be quick today — I’m planning on finishing the final clean-up of my book this week. So if you haven’t already got on the early release list to get three free Chapters, go to http://www.kingofcopy.com/max — you’ll also get status updates there, as well. It’s absolutely raining cats and dogs here — long overdue…

  • Mastermind Call Replay… Photo of me & Spiderman, and lots more

    I have re-posted yesterday’s Q & A call about my Mastermind Group, alongside a cool recent snapshot of me with the REAL Spiderman! Go here to get right to the call: http://www.kingofcopy.com/mastermind/replay/ On this call, you’ll discover: * 15 Reasons why people join Mastermind Groups. And as you’ll see, oddly enough… “wanting to make more…

  • New and UNusual Sale… Get This NOW

    In 2003 I wrote one sales letter that paved the way for me to literally sell, and make several million dollars for myself and others, over the next several years. This sales letter also allowed me to live my dreams — and much more than than I ever imagined. And if a guy from my…

  • Copywriting hiccups, and a BIG announcement

    Quickly, about the big announcement: tomorrow I’ll be running a special sale that will last for a limited time only. So make sure you watch for tomorrow’s e-mail and hop on this right away. Now for today’s message… There’s a great remedy for hiccups I’ve used for years, and I’ll tell you about it in…

  • what college boys can't deliver…

    I’m going to hand the reigns over to Claude C. Hopkins, for today’s tip. Pay close attention to what he says, because this is one of the most important lessons about writing, and about selling, you can ever master. Lucky for me, I learned it early on and I worked very hard to master it,…

  • Best copywriting books to read ever, hands down bar none…

    In this week’s Ask Me Baby video, I answer a very common question about the best copywriting books to read. I also reveal, for the first time, the cover of my own upcoming book, “How To Make Maximum Money With Minimum Customers!” Check out today’s video at http://www.kingofcopy.com/videos and to get on the pre-registration list…

  • That's a great question, and it's one you deserve and answer to:

    Conversations, like relationships and boulevards, are two-way streets. And if you want to be successful in selling — especially in print — you’ve got to engage your prospect in a conversation. Most people don’t do this — they just talk and talk and then they think if they do enough talking and enough convincing, that…

  • When a benefit is most definitely NOT a benefit

    I don’t know where you live, but for me down here in Tampa, summer has definitely arrived. The temperature’s going to be just slightly north of 90 today, and in another two weeks or so the humidity’s going to arrive with it. The good thing about that is, the lake I live on is also…

  • 3 Ways to qualify your prospects (pay close attention to this one)

    I hope you realize, the most important thing you have in life, is time. If you don’t place more value on your time than anything else, you will ultimately never make anywhere NEAR the kind of money you have the potential to, and frankly, your personal life will suffer, dramatically. I know, because it wasn’t…

  • Confirmation: your order is ready

    The 18 Free Bonus Gifts valued at $3,632, which I’ve been talking about in my video, is ready and has been paid in full for you. Just enter your mailing address and pay the small postage fee at http://www.kingofcopy.com/ssnl (where you can also re-watch the video) and you will discover: * Part two of a…

  • You never get hit by the bus you saw coming

    Today I want to talk about the cold hard truth why some folks won’t ever be able to connect (and sell) to anyone. See, life’s funny. Some days you’ll just be cruising along when all of a sudden, from out of nowhere, something unexpected gets dumped into your lap that turns your world upside down.…

Got any book recommendations?