Mindblown: a blog about philosophy.
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Copywriting Secrets: 3 questions you MUST answer before writing your next promotion
The other day we talked about some great resources to look into before writing your promotion. These resources give you critical marketplace information you need to understand before writing your next promotion. Once you get all these resources, and your working knowledge of your marketplace is all sorted out — then what? Then, you need…
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Emotional direct response copywriting: Meet me this Thursday night at 7pm Eastern
Only 2 days away: Free teleseminar uncovers why some ads work, but… why most BOMB! Meet me this Thursday night at 7pm Eastern time for a content-packed call. I’ll be revealing “The 3 Most Critical And Costly Direct-Marketing Mistakes Entrepreneurs Make: Which One Of Them Are YOU Making Right Now?” I’ll reveal: * Why some…
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Free teleseminar Thursday: Why you repel instead of sell, and… how to fix this
Join me this Thursday October 7th at 7pm Eastern time for a content-packed call. I’ll be revealing “The 3 Most Critical And Costly Direct-Marketing Mistakes Entrepreneurs Make: Which One Of Them Are YOU Making Right Now?” Amongst loads of other things, on this call you’ll discover: * The cornerstone concept behind literally every direct-marketing success…
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How to charge more: these 3 'value' mistakes are costing you loads of money over the years – like bleeding cash
Yesterday morning my family and I went into town to have a nice Sunday brunch. The meal cost a lot more than a conventional breakfast, but it was well worth it. And it got me thinking about a critical mistake I see people making: instead of charging more money and giving more value… they cut…
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Lead Generation Marketing: "Required reading for anyone who needs to find new customers"
Few comments I’ve received, check ’em out: “How To Make Maximum Money With Minimum Customers” is one of the very few books I still refer to on a weekly, sometimes daily basis… And I’ve owned it since you first launched it. It may be the “Breakthrough Advertising” of our time. It’s THAT good. The info…
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Emotional Direct Response Marketing – Free teleseminar next Thursday: loads of content, direct-marketing insights & strategies
Join me next Thursday the 7th of October at 7pm Eastern time for a content-packed free call. I’ll be revealing “The 3 Most Critical And Costly Direct-Marketing Mistakes Entrepreneurs Make: Which One Of Them Are YOU Making Right Now?” Amongst loads of other things, on this call you’ll discover: * The cornerstone concept behind literally…
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less than 6 hours left to take this free trial
less than 6 hours left to take a free test-drive of this month’s Seductive Selling Newsletter, now read in 14 countries and published monthly going on five years straight. Here’s what you’re missing in this month’s issue, which is called… Marketing For Dummies: * Quite literally one of THE best business opportunity and real estate…
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Inside: 32 Different ways to open up a sales letter
Tomorrow is the LAST day to get your hands on this month’s free test-drive of the Seductive Selling Newsletter, now read in 14 countries and published monthly going on five years straight. Here’s what you’re missing in this month’s issue, which is called… Marketing For Dummies: * Quite literally one of THE best business opportunity…
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Copywriting Courses: why most headlines don't work
If you own my book, then you’ve already got the formula (on page 302) for creating incredibly compelling headlines that will get noticed regardless of who you’re talking to, and no matter what industry you are in. However, let’s talk a little more about why this formula – which tells you HOW to capture your…
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Lead Generation Marketing – Day 30: The harsh reality of business… and life.
*** Today is the last day of this series: Over the last 30 days, I’ve been giving you “big ideas” to solve REAL-life marketing challenges sent in by subscribers. If you like what you’re reading, let me know by forwarding this information around to a few of your friends and associates *** The final question…
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Direct-Response Copywriting Secrets – Day 29: Never sell a thing. To anyone. Ever.
*** Tomorrow is the last day of this sequence: Over the last 29 days, I’ve been giving you “big ideas” to solve REAL-life marketing challenges sent in by subscribers. If you like what you’re reading, show me some love by forwarding this information around to a few of your friends and associates *** Today’s question…
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Lead Generation Marketing – Day 28: How to entice leads to give you their e-mail addy: NOT!
*** TWO DAYS LEFT! Over the last 28 days, I’ve been giving you “big ideas” to solve REAL-life marketing challenges sent in by subscribers. If you like what you’re reading, show me some love by forwarding this information around to a few of your friends and associates *** This question is from Lisa Graves, who…
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Lead Generation Marketing – Day 27: How to get your buyers to 'switch' from someone else, over to you
*** Over 30 days, I’m giving you “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important –…
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Lead Generation Marketing – Day 26: How to get loads of business even when you don't have much (or any) experience
*** Over 30 days, I’m giving you “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important –…
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Business Strategy Consulting – Day 26: How to brand yourself, and… how NOT to
*** Over 30 days, I’m giving you “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important –…
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Lead Generation Marketing – Day 24: 3 Ways to attract clients who are ready to spend money, now
*** Over 30 days, I’m giving you “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important –…
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e-mail marketing tips – Day 23: Is this the right way to segment your list?
*** Over 30 days, I’m giving you several “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important…
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Copywriting Courses – Day 22: HUGE communication mistakes that are costing you money right now
*** Over 30 days, I’m giving you several “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important…
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Business Strategy Consulting – Day 21: How to get really big checks out of really 'red necks'
*** Over 30 days, I’m giving you several “big ideas” to solve real-life marketing challenges. To submit your problem for consideration, follow the format today’s subscriber used, and then hit “reply” with your own specific details and challenges. My assistant will filter through these replies and forward me the best ones to review. MOST important…
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FINAL chance to get this
Midnight tonight is your FINAL shot at getting the current month’s issue of Seductive Selling – and now you can try it for free, and get 18 REAL bonuses (Audio Interviews, CDs, DVD, copywriting lessons, marketing critiques, and more) free, when you test-drive it Seductive Selling is read in 14 countries and has been published…
Got any book recommendations?