Category: Direct Response Marketing
-
Emotional Direct Response Marketing: How to attract the RIGHT attention using emotional direct-marketing strategies!
There are loads of ways to attract attention to your business using emotional direct-response marketing. Some people create ads with beautiful photos… some men will stand on the side of the road wearing a costume or paying someone else to wear a costume – maybe they are dressed up like a bear in 90-degree heat…
-
Marketing success story: clever or deceptive — what do you think?
One of my earliest memories as a kid growing up in The Bronx, is taking a trip over to the Coney Island boardwalk, and eating Nathan’s Famous hot dogs. These hot dogs, as well as their French fries, were absolutely incredible. Years later of course, when I ventured into Manhattan on my own, I saw…
-
Beautiful women!… Excitement!… And more! In today's Ask Me Baby video:
In today’s Ask Me Baby video, I have a very special guest host. She is, beyond the shadow of a doubt, one of THE most beautiful women I’ve ever seen. And she’s also very sharp. In today’s video, she handles some tough issues, like: * The RIGHT Way… And The WRONG Way… To Deliver Your…
-
Seeming… is believing
Your ability to sell doesn’t depend on how good a copywriter you are, or how sharp your marketing strategy is. You can write copy as smoothly as Michael Phelps glides through the water, but If your prospects don’t BELIEVE what you’re saying, you’ll never even sell one thin dime’s worth of goods and services. Being…
-
Friday / Saturday, risky behavior all around u…
It’s a fact. More accidents, more crime, and more excitement goes on during the weekend than the rest of the week. It’s bad enough that you have to take risks when you leave the house, but one thing you really need to be mindful of is the amount of risk, or perceived risk, you’re making…
-
Angels and Demons, open up if you got 'em.
In “The Road Less Traveled,” Scott Peck opens up with what might be a time-bomb for some folks less inclined to deal with reality. But it’s a reassuring calm for those of us who thrive on self-development that’s often more akin to turning carbon into diamonds than the fantasy some would have us believe it…
-
less than 11 hours remaining to get this:
Just a quick note to update you on things. This week I’ll be finishing up editing the launch videos for my book launch, which takes place later this month. Right now though, you have less than 11 hours left to take the free trial and get your hands on this month’s offline Seductive Selling Newsletter. …
-
New Ask Me, Baby video now up: filmed LIVE on my dock
This week’s Ask Me, Baby video was filmed live from my dock — you can even see me trying to get a little fishing in. Here’s just a small sampling of what I covered on this call: * How to solicit charitable donations! * How to use stories to make people buy! * How to…
-
want to make money together? limited JV opportunity with me, now available:
The other day when I put up some more information about the upcoming release of my book, we received a number of e-mails asking whether or not there are JV opportunities available for the launch of this project. And the short answer is “Yes, if you have a compatible list.” First, here’s the page on…
-
8 hours left for tonight's Lead Generation call: Do you make these mistakes?
Quick update. Besides uncovering over “21 Most Common And Costly Mistakes Marketers Make When Generating Leads,” on tonight’s call, you’ll also discover: * The right way… and the wrong way to generate leads. I don’t care WHAT business you’re in, this applies to YOU! * The “cast” and “bait” system and how to make a…
-
Free lead gen. teleseminar tomorrow! Handout information inside:
Just want to let you know I’m putting the finishing touches on the handout for tomorrow’s teleseminar that covers the “Most Common & Costly Lead Generation Mistakes” people make. The handout, which you’ll get tomorrow afternoon, includes a checklist of over 21 mistakes people make – things you need to look for — and… look…
-
Exciting new video with lovable dog shows you how to make maximum money!
It’s right here in case you can’t wait. Yesterday I signed off on the final wraparound cover for my book, “How To Make Maximum Money With Minimum Customers: 21 Proven Direct-Marketing Strategies ANYONE Can Use!” I’ll show you this cover sometime soon. Anyway, in between my publishing business and my consulting and writing business, and…
-
Free teleseminar on Most Common & Costly Lead Generation Mistakes only three days away:
When it comes to lead generation, I’ve done some unique things. * A 7.5% response mailed out to an industry that is “stoic” at best. (And all three pieces mailed performed within .7% of one another!) * A 42.7% response that ultimately resulted in over $152,000 in sales — on a NEW business! * And……
-
why do you think like an old person?
A couple of experiences happened to me over the last day or so, that caused me to think out loud, “How can this be?” What’s funny is, I remember as a kid hearing older people making comments like “How can this be?” and this was an immediate red flag to me that said, “Wow, this…
-
Free Teleseminar: Most Common & Costly Lead Generation Mistakes
There are a few things I can truly lay claim to: One, making a lot of money with little resources. Two, marrying a woman much better looking than I deserve. And three, developing cutting-edge marketing strategies that consistently generate very high response rates and very qualified leads. In fact, generating leads is something people specifically…
-
How to become successful: Apples to apples… grapes to raisins…
Most people get frustrated and quit because they are measuring their success up against an unreasonable standard. What happens is, they hear things on television or they read news online, like this, which was in the New York Times, this morning: “The Vikings sold more than 3,200 season tickets in the first 24 hours after…
-
How to use "fear" as an emotional buy-button: Could this happen to your son?
“The rain was coming down like no one’s business. You could hardly see three feet in front of your car window, in spite of the wipers sloshing water back and forth, on high speed. We were just turning the corner about a quarter-mile from home when it happened. I never saw it coming and yet,…
-
Space ad copywriting: when to get creative and… when not to
Selling in print isn’t easy, so people usually spend lots of time trying to be clever. They want to make sure their ad is different… make sure it stands out… and make sure people are lulled into the copy as if they were in a trance. But many times, you don’t need to be so…
-
New direct-marketing video posted: how to use direct mail and… emotional copywriting
Today’s ask me baby includes some critical information including: * Which emotional triggers do you push when you own a service business! * The right way… and the wrong way to use “fear” in your sales copy! * How to use direct mail to sell a boring and “high sales alert” product! * How to…