Category: Direct Response Marketing

  • Small Business Marketing Massive holiday sale: supplies dwindling, time running out!

    Holiday sale: We are pretty good on quantities with the exception of SSNL Back Issues – only two sets remaining for 2009.  As I expected, these would go fast due to the discount. Go here for an overall look at everything on sale. Here are the individual page links: How To Make Your Dreams Come…

  • Small Business Marketing – Losing sales when you're not thinking: case study

    MASSIVE Holiday sale savings here – ONLY through the end of the month or until quantities run out (see below the PS for individual HUGE savings) *** From time to time in the gym, they have local outside vendors there, at tables and in little kiosks.  I don’t have a problem with this, but I…

  • Internet Marketing: An open letter to every frustrated 'internet marketer' online

    What I’m about to say has proven correct not only in my own experience over the last 11 years I’ve been involved in direct-response marketing, but by dozens and dozens of comments, client results, and success stories sent in to my office over the years. And let me preface these comments with this potential time-saver:…

  • Small Business Marketing: Little-known tricks to getting even MORE orders

    *** Holiday sale: MASSIVE savings here – through the end of the month or until quantities run out (see below the PS for individual HUGE savings) *** One of the most important rules of selling is, ‘perception is reality.’ And truth be told, that’s pretty much the cardinal rule of any relationship.  If your wife…

  • Small Business Marketing – Choices, why

    *** Holiday sale MASSIVE savings here – through the end of the month or until quantities run out (see below the PS for individual items on sale) *** No one wants to “have” to do anything.  Everyone would rather have a choice about things they have to do, and this of course, includes business decisions.…

  • Holiday Sale starts now, links inside

    Holiday sale savings run through the end of the month or until quantities run out. Go here for an overall look at everything on sale. And, here are the individual page links: Sales copy critiques – Save $200 on this 7-part sales copy overhaul (limited to only one critique per person, 5 total)  Here’s what…

  • pre-holiday sale q & a

    As I mentioned yesterday, I’m going to be running a rare Holiday sale starting this week.  The sale will run through the end of the month, or until quantities run out. I received a few questions on this so I wanted to quickly answer a couple of them here: Q:  What’s the main difference between…

  • Pre-Holiday Sale Announcement

    I’m going to be running a Holiday sale starting this week, and running until quantities run out or until the end of the month, which ever comes first. The following items will be on sale (links go to current prices, sale will begin later this week): Back-Issues Of Seductive Selling Newsletter from 2006 – 2009…

  • Copywriting tips: The science of making (good) offers

    Most people think they’re selling iPads.  See, you can sell iPads all day long and not have to worry about things like price… sales copy… or the kind of offer you’re making. That’s because iPad buyers, due to the unique nature of the product… the media sensation it’s caused…  and the social energy surrounding it……

  • Emotional Direct-Response Marketing: What should you do?

    Holy smokes, it’s cold down here!  Temperature dropped like 30 degrees over the last few days – it’s a chilly 43 degrees here right now! And yes, I realize if you live in a place where there’s REAL cold weather, you’re probably laughing, but… to us Floridians, 43 is nippy, believe me. OK, let’s talk…

  • Free Copywriting Critiques: < 12 hours left

    Less than 12 hours remain for you to take your free test-drive of this month’s Seductive Selling and Audio Success CD of the month!  You’ll also get 18 (REAL) bonus gifts (including back-issues, interviews, CDs, DVD and more), and a “make $15,000 in 12 months or it’s free” Guarantee!  Find out why this is the…

  • CLOSES tomorrow

    Free trial: Tomorrow’s the last day to take your free test-drive of this issue of Seductive Selling and the Audio Success CD of the month!  You’ll receive 18 (Real) bonus gifts, AND a “make $15,000 in 12 months or it’s free” Guarantee!  Find out why this is the fastest-growing marketing and copywriting newsletter, now read…

  • Copywriting tips: after Thanksgiving: the good, the bad… and the pretty ugly

    Copywriting tips: after Thanksgiving: the good, the bad… and the pretty ugly I hope your Thanksgiving went well, and you got to enjoy the holiday with your family. Mine was, well… typical I guess. I enjoyed spending time with my family and taking off work, but to be honest, the entire dinner thing was conventionally…

  • Offline Newsletters – For Mon: shipping next

    Next to last issue of the year!  Take your free test-drive of Seductive Selling and receive 18 (Real) bonus gifts, AND get a “make $15,000 in 12 months or it’s free” Guarantee!  Find out why this is the fastest-growing marketing and copywriting newsletter, now read in 14 countries and published monthly going on five years! …

  • Copywriting tips: Can you pass this simple 3-question marketing quiz?

    Do me a favor: since the tip I give you today is going to be a brain-dead easy and HIGHLY effective strategy you can implement right away… make sure you forward this to as many of your friends as possible. O.K.? Good, here goes: There are a couple of unspoken strategies you can use in…

  • Business Strategy Consulting: thank you

    last week i had to make a visit to a new doctor.  my last chiropractor – an old school guy who really knew how to crack your back (I’m talking “Jacob’s Ladder” kind of cracking your back – if you saw the movie you know what I mean) retired and so I had to start…

  • Emotional direct-response marketing – How to REALLY back up your claims: 3 ways

    I don’t care whether you’re dealing with your customers, your wife, or your kids… here’s how life works:  If you encourage someone to do something, they’re much more likely to listen to you if they believe you. This isn’t rocket science, and yet, I’m always amazed how people think ego and speaking to their prospects…

  • Copywriting Tips: How to make your buyers convince themselves

    No matter what you’re selling, people make buying decisions based on emotions. That’s why the best way to let people ‘sell themselves’ on buying from you, is by pushing their emotional buy-buttons and then helping them validate their own decisions, using good old fashioned common sense. Here’s what I mean – and of course, you…

  • Free teleseminar: here's your handout for tonight's call

    here’s your handout for tonight’s call the call starts in one hour if you haven’t registered yet, put your e-mail here and you’re good to go. Now go sell something, Craig Garber P.S. Get on the call early, I’m expecting a full house and I’ll do my best to be on a few minutes early…

  • Free Workshop: q & a for tonight's workshop

    Tonight’s free workshop, called “The 3 Most Critical And Costly Marketing Mistakes Internet Marketers, Entrepreneurs, and Information Marketers Make: Which One Of Them Are You Making Right Now?” starts at 8 pm Eastern.  This will be a content-packed call, and here’s some Q & A about the call: *  Craig, what’s the overall theme of…