An open letter to every loan officer who wants more cash:

Let me get right to the point: If you are a loan officer or a mortgage broker and you’re interested in earning more cash, then listen, and listen good.

I recently posted some timely information you probably want
to get your hands on, and in addition, the information itself is a great example of the kinds of display ads or tearsheet formats you should be regularly using in your marketing, anyway.

So, here’s what you need to do. Ask yourself these three questions and if your answer to any of them is yes, then go and get your hands on this memo right now at

Here are those questions:

Are you sick and tired of getting beaten up and bashed around by homeowners shopping you for the lowest rates?

Have you had it “up to here” listening to the media telling you, like Chicken Little, “The sky is falling?”

And are you simply starving for even one ray of enthusiasm and sunshine to enter your business life?

Again, if you answered “Yes” to any of these questions, then head on over to — in fact, you can even download the ad and keep it for your own swipe file.

Now go sell something, Craig Garber

P.S. If you have any questions about this, make sure you
contact my office. I’ll be out of town down by the beach
during the next few days, but someone will get a hold of
you early next week.